Paris being home to many fashion schools it means that fashion students come from all over the world in order to study fashion design and fashion management and that eventually they will have their first showroom or runway experience towards the end of their study. This is a final graduation project which then becomes an entry ticket into the wider of fashion, and thus it was that BDMOTP was very lucky to be able to visit such a final fashion project showroom for international fashion students recently when we met Xu Qing from Shanghai whose showroom display was impeccable and perfect in its execution, its blue noir and shades of black collection being the centerpiece of the room standing out as a stark professional display as if this were the third floor of Printemps Haussmann Homme where all the other young and upcoming designers are proudly displaced – and not just the beautiful showroom for graduating international fashion students.

Sitalence I

A picture perfect display of a new menswear collection

Besides the perfection of the presentation itself and the concept and execution of the collection on display, in order to graduate from the program of the fashion school, a candidate has to produce the following items (where we must admit that Xu Qing deserves the very highest marks):

  • a look-book of course
  • a brochure
  • a business card
  • a book about the materials being used and applied
  • a design book with the entire design process in detail from A to Z
  • a manual with courses followed in order to obtain the degree
  • and a video / audio presentation
The fine parts of a final fashion project

The fine parts of a final fashion project

Xu Qing’s menswear clothing line is called S I T A L E N C E which is a combination of three words.  It has the word silence in there, because of the colors of the collection which are usually associated with stealth. The word metal, because of the metallic looks and perhaps feel. And the Chinese character / word called ‘Si’, which means snake, or serpent, and which of course adds much to be imagined about silence and stealth of character of this veritably impeccable collection.

Sitalence III

Indeed the finishing on Qing’s work is nothing less than remarkable. Not only is the finishing perfect (haute finition / high finishing), but inside the finishing the designer weaves his hidden signatures as if he had been working for Hermès for 20 years. A+ on that account. Look at the button work in the picture below (which comes back in matching cufflinks).  Notice the hidden octagon in the product tags (picture above). Notice the perfection of the branded zippers.

Sitalence X (1)

Notice the ‘Si’ serpent character (which kind of looks like a number ‘7’) hidden in the seams and even on the branded costume covers. Now that is perfection. And that is branding. It’s great and it is class.  And frankly it makes you want one of these items as if it is a high-end luxury product.  Which of course – it is!  Remarkable work by Xu Qing to be admired at .

Posted by Sandro and photos by Mous.

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